‘Clean, Sustainable, and Cruelty-Free’
The most anticipated make-up line of the year has finally arrived. This is what Victoria Beckham wanted for her debut Beauty Line. When Victoria and Sarah envisioned what they wanted Victoria Beckham Beauty to be, they asked themselves- what would the most amazing luxury beauty brand look like in ten years? They decided that the future of beauty would be super clean, perform at the highest luxury level, welcome everyone who loves beauty, be sustainable, transparent and cruelty-free. This is the vision behind Victoria Beckham Beauty.
Beauty in Motion
Victoria set out to create products she felt were missing from her makeup bag — cleanly formulated, high performance beauty solutions for the modern individual who lives life on-the-move. So it is only natural that she is kicking off the brand with her Smoky Eye Wardrobe.
The Collection
Smoky Eye Brick (£48) eyeshadow compact in four variations.
Signature (VB’s favourite shades for a day time contoured eye look)
Tuxedo (your vegan-friendly kit for the ultimate smoky eye)
Royal (vegan hues of navy blue).
Tweed (warm autumnal shades of terracotta and deep plum)
Three shades of Satin Kajal Liner (£20)
Four pearlescent cream Lid Lustre (£28) eyeshadows which are inspired by the healing and protective power of crystals that Victoria always surrounds herself with.
Sustainable
Victoria Beckham Beauty is committed to the environment by using minimal plastic, 100% post-consumer waste secondary packaging and shipping materials that are recyclable or biodegradable. The line uses minimal plastic, 100% post-consumer waste secondary packaging and shipping materials that are recyclable or biodegradable. Each order is delivered in a reusable canvas pouch.
Discover the full range here www.victoriabeckhambeauty.com